iPhone, myPhone
Originally uploaded by JNad
CES news is out and I've never seen so many devices begging for developer love.
From large companies to rinky-dink ones, it appears every device moving forward will have applications, and by extension, app stores. It would be great if it weren't kinda silly.
It seems as though the dominant wisdom is that it is the App Store that made the iPhone. That's wrong-headed thinking.
Apple built the App Store on top of a very large iPhone/iPod Touch user base drawn to an outstanding product. There were millions of both devices in the hands of consumers before Apple released the SDK. When it was released, developers jumped on it. Who wouldn't want to write something for an installed base in the millions? The potential market was just too large to ignore.
So for companies hoping that an App Store/Apps will save your product, I think the question that needs to be answered first is – what makes this product so exciting that consumers chomp at the bit to get their hands on it? If the answer is 'very little' or if the answer contains reams of specs that the average consumer doesn't care about, no amount of app-age will help you.
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