Monday, February 16, 2009

Some generic!


Beautiful packaging from Woolworth's in South Africa. Stuff like this is why store brands continue to post gain after gain in sales. I'd rather have this on my shelf or in my cupboard than many name brands. Walgreen's could use some pointers; their private label stuff is ugly and dated. 

Now in fairness, private label rarely has to merchandize as hard as the name brands. But it's nice to see a simple approach. 

Hat tip [Dieline]

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