Monday, January 12, 2009

Cell phone television

Soon we'll be able to watch television on our cell phones. The major networks – ABC, NBC, CBS and FOX – will be launching the service in 22 cities, with NY being the first at the end of the year. LG and Samsung will be leading the charge to bring the service to their handsets. This isn't surprising since Koreans have had TV on their cell phones for years so the two companies have perfected the convergence in their local market. 

I can see it for sports and other live events where time is critical and one is not likely to watch it later. Advertisers will love it. But since you can download or view just about anything whenever you want, its' usefulness and appeal seems limited to me. I started dabbling in live TV on my phone years ago but found it's hard to find something you want to watch if you just have a spare moment. YouTube is more entertaining. 

Hat tip [WARC and TMCNews]

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